Problem:

My Feldt, a renowned and lovable TV personality and entrepreneur, faced the challenge of creating a website for her latest endeavor: a remodeled old school transformed into a café, restaurant, and ice cream bar. The goal was to design a digital space that communicated her vibrant personality and the dynamic energy of her new venture, while also adapting the whimsical style of her illustrated logotype by the famous Swedish designer, Astrid Wilsson.

Solution:

To tackle this challenge, we developed a website that became an online oasis for My Feldt’s customers. We incorporated an interactive user interface designed to engage visitors and provide essential information about the business. The site’s layout and elements were carefully crafted to reflect the lively and animated essence of My Feldt’s personality, seamlessly integrating the unique style of her illustrated logotype. By combining vibrant visuals with intuitive navigation, we ensured that the site offered an engaging prelude to the real-life experience at her café, restaurant, and ice cream bar.

Results:

The final website successfully captured and communicated My Feldt’s vibrant personality and the essence of her new venture. The interactive design elements and curated visual content created an inviting and dynamic online presence, effectively engaging visitors and guiding them through the site. My Feldt was thrilled with the end result, appreciating how the website mirrored her energetic persona and the unique atmosphere of her establishment, ultimately enhancing customer retention and engagement.