To provide comprehensive and actionable insights into TNMT Retail's sales performance by analyzing the dataset and generating key metrics and reports. This will support strategic decision-making by the Sales Director and enhance the understanding of revenue drivers across different dimensions.

Order-Level Calculations:

Reports:

Dashboard:

Insights and Highlights:

This project aims to empower the Sales Director with a clear and detailed understanding of sales dynamics, facilitating data-driven strategies to boost performance and revenue.