A Branded Template for A Video Company
Bushra Anwar
Graphic Designer
Presentation Designer
Adobe Illustrator
Microsoft PowerPoint
The Request
I'm Looking for a keynote template for a pitch deck for my video company. The theme should match that of our logo and incorporate the colors Purple, white and Black.
The Result:
How'd I do it? 🎨✨
Working with clients who don't provide specific requirements for their template can be challenging, but it also opens up exciting possibilities! It gives me the freedom to unleash my creativity and create something entirely new.
Here's a sneak peek into my design process for this project:
1. Keeping it Flexible 🔄
We all know the frustration of trying to adapt content into a rigid template downloaded online. That's why when crafting a template from scratch, I make flexibility a top priority.
For this 13-slide deck, I planned and designed numerous variations of content and content-image slides.
This way, the client has ample room to add and customize their content as they please.
No more feeling restricted by a template's limitations! 🙌💼
2. Adding a Premium Feel 🎥🌟
With the client's chosen colors in mind, I immediately set out to select a visual style that perfectly aligned with their vision for their flourishing media company.
The goal was to emphasize the high-end quality of their video production, and what better font to achieve that through serif fonts?
To incorporate the brand's signature purple, I strategically infused it through minimal elements and soft glows.
This approach ensured that the branding guidelines were met without detracting focus from the impactful images and other media content used throughout the slides.
3. Personalizing the Design✨
With the layout, fonts, and colors finalized, I moved onto my favorite part: infusing the presentation with small nuggets of creativity that reflect the brand's essence.
Inspired by camera lenses and the client's identity as a video production company, I incorporated rounded translucent elements as images and text placeholders.
These subtle design choices not only add visual interest but also serve as a clever nod to the brand's core focus.
