$223,000 on Substack

I grew my Substack Make Writing Your Job to over $223,000 in ARR and a top-25 publication on Substack's business leaderboard -- all through organic traffic and content marketing.

No paid ads. Just SEO, smart social strategy, algorithm-savvy publishing, and writing copy that converts curious free subscribers into paid fans.

I built and led a lean 5-person team of freelancers to run the publication, created a content engine that feeds both subscribers and SEO, and cracked the code on how to scale a paid Substack audience fast. Now, my focus is primarily on growing my own Substack empire — but once in a while, I take on freelance projects to help other creators and brands do the same.

If you’re launching or scaling a Substack and want someone who’s deep in the ecosystem, knows what works (and what wastes time), and can bring proven strategy to the table — I’m available for the right fit.