ANEAS de México by Monserrat MolinaANEAS de México by Monserrat Molina

ANEAS de México

Monserrat Molina

Monserrat Molina

ANEAS de México S.A.
Branding
 
Client
ANEAS is a private non-profit association integrated by state and municipal water systems in Mexico, as well as private companies and academic and trade bodies involved in the sector.
 
Project goals
Creating an identity that communicates the association's core values and celebrates 35 years of service to its members.
 
Creative solution
The original logo of the brand represents the map of Mexico constructed by water, it has been recognized in the sector for many years, so it was important to make a composition with the 35 without invading the graphic. Because the logo would be used in many events I didn’t want it to have a lot of elements that could get lost in small versions. That is why I opted to integrate the number as much possible with the map in a very simple way that respects the original brand and makes stand out.
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Posted Sep 16, 2026

The National Association of Water and Sanitation Utilities of Mexico (ANEAS) with 35 years of experience, requires an identity for the celebration of this accomplishment. Based on their original logo I made a logo that respects their recognized image and adds elements that make it stand out.