Logo Design | Branding | Brand Strategy for Vintage Galleria
Ammar Ahmad
I'm more than happy to show you how I've created a new brand strategy and visual identity for the famous Vintage Galleria. I've worked with Vintage Galleria and I'm more than happy to share the results of that collaboration.
The Client
Vintage Galleria is a prestigious vintage watches business in Kuwait, catering to customers who appreciate the timeless elegance of antique timepieces. With a reputation for providing high-quality vintage watches, Vintage Galleria has built a loyal customer base of collectors and enthusiasts who value each timepiece's unique craftsmanship and history.
As a business that celebrates the artistry and nostalgia of vintage watches, Vintage Galleria embodies a sense of tradition, sophistication, and luxury. Their dedication to providing exceptional service and expertise in vintage watch sales and restoration has earned them a distinguished place in the market, making them a go-to destination for vintage watch enthusiasts in Kuwait and beyond.
The Challenge
To capture the essence of Vintage Galleria in a logo, I have asked to consider incorporating design elements that convey a sense of history, elegance, and quality craftsmanship. Whether through a vintage-inspired font or an image of a classic watch, the logo should evoke a sense of nostalgia and luxury, while remaining timeless and sophisticated. Ultimately, the logo should reflect Vintage Galleria's reputation for excellence and its commitment to preserving the legacy of vintage watches.
The Solution
The logo created for Vintage Galleria successfully captures the essence of the brand's vintage watches business with a simple, yet sophisticated design. The use of the initials "VG" in a sleek and luxurious font is a nod to the company's contemporary approach to the vintage watch market, while the incorporation of the watch dial icon pays homage to the tradition and history of the timepieces themselves.
The colour scheme of orange and green chosen by the client is an unexpected, yet striking choice that adds a pop of vibrant energy to the design. The orange hue adds a sense of warmth and playfulness, while the green symbolizes growth, renewal, and prosperity, evoking a feeling of trust and reliability. Together, the colours form a complementary pairing that captures the unique personality and values of Vintage Galleria.
The overall look and feel of the logo are minimal and luxurious, conveying a sense of sophistication and elegance. This logo is a testament to Vintage Galleria's commitment to excellence and a fitting representation of its brand in the competitive vintage watch market.
The Result
I successfully designed and delivered the new brand with supporting documentation, including visual identity guidelines for ease of use and implementation.
The Vintage Galleria decided to take its brand in a different direction and planning to launch the revised brand and website environment in the upcoming months after our initial engagement. Nevertheless, we're incredibly proud of our work and wish all the best to Fahad Alghadhouri in their journey.
Idea Presentation
Additional Version
Stationary
Social Media
Email Signature
Brand Style Guides
Mockups
Brand Icons
