TAMM Abu Dhabi

Muhammad Asim

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User Researcher

UX Designer

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As a Senior UX Designer, I played a pivotal role in the TAMM project, Abu Dhabi Government's ambitious initiative launched prior to the COVID-19 pandemic. My contributions included designing over 50 services for various Abu Dhabi Government Entities (ADGEs), selected from a pool of more than 700 applications. These services ranged from partially digital to fully offline solutions, ensuring a seamless user experience across diverse platforms. Additionally, I actively contributed to the development and refinement of the project's design system, ensuring consistency and scalability across all services. My work on TAMM has been instrumental in enhancing the digital transformation efforts of Abu Dhabi, delivering user-centric solutions that align with the government's vision for innovation and efficiency.
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Posted Feb 6, 2025

+1 million visits and more than 4million USD saved annually, offers 700+ services, 90% of which are provided in under 6 minutes, facilitating 800K transactions.

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Abu Dhabi TAMM

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User Researcher

UX Designer

Prototyper

Mural

Sketch

UBL mobile app
UBL mobile app
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