Elegant deck and heraldic logo for architectural photographer

Francesco Mariani is an architectural photographer specialising in unique homes and interiors.

Working alongside prestigious architects, he needed a brand with gravitas. I created an identity that pulled inspiration from Francesco’s work and life, rolling it out to a presentation deck showcasing his high-quality photography to architects and partners.

To give the brand a feeling of established heritage, I created a crest steeped in Francesco’s life and history. His origins in Rome, the beginnings of his career in Scotland and a nod to the meaning of his name Mariani. I applied the crest across the brand as a symbol of quality and trustworthiness.

The deck is designed to give space to the images, accentuating the quiet dignity of the spaces photgraphed.