Patagonia Video Ad

(Disclaimer: This is a mock project, not actually affiliated with Patagonia)

For this project, I delved into the brand identity of Patagonia and uncovered a strong focus on both creating high-quality outdoor apparel and promoting sustainability in production methods. I was inspired to craft a memorable and impactful slogan that could capture the essence of the brand's commitment to fashion and environmental responsibility in a short advertisement. The result was a slogan that effectively communicated the balance of style and sustainability at the heart of Patagonia's mission.