The Women's Business Center of Kentucky

Umar Usman

Web Designer
Wix Studio Designer
Web Developer
Wix
Wix Studio

Project Overview

I was approached by the Women's Business Center of Kentucky (WBC Kentucky) to redesign their website to better reflect their mission and enhance user engagement. The existing website was outdated, with a cluttered layout and inefficient navigation that did not effectively showcase their resources and support services for women entrepreneurs.

Initial Consultation

During our initial consultation, we discussed their key objectives:
- A modern, professional design
- Improved user experience
- Better presentation of their offerings

Design Strategy

To address these needs, I focused on creating a clean, intuitive layout that highlights WBC Kentucky's core mission. Key enhancements included:
- A streamlined navigation menu for easy access to information
- Visually appealing service pages that clearly describe their support offerings
- A responsive design to ensure a seamless experience across all devices
- Strategic calls-to-action to guide visitors toward utilizing the center's resources or seeking consultations

Results

The redesigned website not only improved the aesthetic appeal but also significantly enhanced functionality. The client was particularly pleased with the increased engagement and positive feedback from users. This project successfully positioned the Women's Business Center of Kentucky as a leading resource for women entrepreneurs, empowering them with a professional and user-friendly online presence.
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