FormUp is an industrial design studio dedicated to helping startups transform their concepts into reality. With expertise in rapid prototyping and cost-effective solutions, they provide startups with the tools and services needed to create market-ready products. This project focused on creating a cohesive brand identity that conveys their innovative ethos and appeals to their target audience.

FormUp operates in a highly diverse and demanding industrial landscape, helping startups transition their ideas into tangible products. The challenge was to create a brand identity that: Seamlessly represents their eco-friendly and sustainable approach. Highlights their innovative solutions tailored for startups across varied industries. Embodies their forward-thinking ethos while maintaining accessibility and trust.