GiveCampus on Behance

A new fundraising platform called "GiveCampus."

Background: GiveCampus is a new fundraising platform that aims to make it easier organizations to raise funds for their causes. They wanted to create a brand that is modern and innovative, while also conveying a sense of trust and credibility.

Goals: The client wanted a brand design that:

Conveys innovation and modernity

Conveys a sense of trust and credibility

Appeals to both individuals and organizations

Stands out in a crowded market

Process:

Research and Analysis: We started by researching the fundraising industry and their competitors. We analyzed the visual identities of other fundraising platforms to identify trends and find opportunities to stand out. We also researched different fonts, colors, and images that would convey the desired image of innovation, trust, and credibility.

Brand Identity: We created a logo for GiveCampus that uses a combination of bold and modern fonts to convey the brand's innovation and modernity.

Website Design: We designed the website for GiveCampus to be clean, modern, and user-friendly. We used high-quality images and bold typography to convey the platform's innovative and modern aspect. We also incorporated trust badges and social proof to convey credibility and trust.

Marketing Materials: We designed marketing materials for GiveCampus that convey the brand's innovation, trust, and credibility. This includes social media graphics, email templates, etc. We used high-quality images and bold typography to emphasize the platform's modernity and innovative aspect. We also incorporated social proof to convey credibility and trust.

Outcome:

The brand design we created for GiveCampus successfully conveys innovation and modernity while also emphasizing trust and credibility. The website design and marketing materials are clean, modern, and user-friendly, which helps the brand stand out in a crowded market. Overall, the brand design successfully met the client's goals of conveying innovation, emphasizing trust and credibility, appealing to both individuals and organizations and standing out in a crowded market.