Himan Bora
About Client
Volta is a modern electronics company driven by a passion for creating cutting-edge technology that elevates everyday life. Our team of dedicated engineers and designers develop innovative products that make a difference, pushing the boundaries of what's possible. We believe that electronics should be accessible to everyone, which is why we offer a wide range of products at competitive prices. Whether you're looking for the latest smartphones, TVs, or home appliances, Volta has you covered. Visit our website or one of our retail stores to learn more about our products and how Volta can help you elevate your everyday life.
About the Project
Volta, a modern electronics company, approached me to develop their brand identity. Their goal was to create a visual language that reflected their commitment to cutting-edge technology and resonated with their target audience. This project encompassed crafting a unique and memorable logo, establishing a consistent color palette and typography, and finally, developing a comprehensive brand guideline document ensuring consistent visual application across all marketing materials.
The Mood Board
Check out the mood board that inspired my design
Color Palette
This color palette was heavily inspired by the mood board above. It gives a futuristic dystopia vibe which I was drawn to.
Marketing Material
Below are some example how the brand will market itself. As it is a new company I thought to use revolt as main theme of the design that's why I am mostly using pointy shapes and distortion to emphasize that.
Digital Marketing:
Check how your brand will look on the Internet.