NOOD - Branding

Smile Studio

Art Director
Brand Designer
Illustrator
Adobe Illustrator
Adobe Photoshop
Nood is a bold and innovative noodle brand that brings the essence of Japanese cuisine to life through a seamless blend of tradition and modernity. The branding captures the rich cultural heritage of Japan while embracing a contemporary aesthetic. Using a vibrant Asian red as the cornerstone of the color palette, we created a design that speaks to both the timeless flavors of Japanese noodles and the modern, fast-paced lifestyle of today's consumers. The identity combines traditional elements with sleek, minimalist typography and clean, dynamic visuals to evoke the brand's commitment to quality, authenticity, and innovation in every dish.

2020

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