Virgin Mobile UAE Social Media Strategy
Ashen Monnankulama
This is one of the videos created for Virgin Mobile UAE's content marketing strategy aimed at a Gen Z audience. The whole strategy contributed to a significant amount of positive engagement, making Virgin Mobile the #1 telecom brand for positive sentiment in the UAE.
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Posted Aug 7, 2025
Virgin Mobile UAE’s Gen Z-targeted content strategy, including this video, drove high engagement and ranked the brand #1 for positive sentiment in the UAE.
