Ledger: Leading the Future of Crypto and Web3 - CRC
Chris Rubin
Brand Strategist
Creative Director
Writer
Ledger
It takes time, and a great team to do the work of building a new brand… a strong, emotionally resonant brand that is resilient and future-ready.
After expanding the sub-brand for Quest, Ledger aimed to expand their brand identity into services related to the usage of their hardware wallet.
These services aim to minimize barriers to entry into web3 and protect assets using a hardware wallet, making them a crucial part of Ledger’s growth and success.