Smart Talent Sourcing, Designed for Conversion
The Hirenest AI Sourcing website was designed in Figma with a strong focus on CRO (Conversion Rate Optimization), SEO best practices, and a user-journey-driven approach. With a clear information architecture and intuitive navigation, the site helps companies discover and engage with AI-powered sourcing solutions more efficiently. This project challenged me to align design decisions with user behavior, streamline the recruitment funnel, and ensure every interaction—from landing to conversion—was purposeful and performance-focused.