Social Media Content Creation

Ellie Peeler

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Brand Designer

Brand Strategist

Digital Marketer

Canva

Instagram

I worked with a insurance agency to create a simple, thoughtful and approachable brand identity. We agreed on a three-color scheme and modern forms as the key elements.

Deliverables:

Brand Identity Guide: A comprehensive document outlining the brand's visual elements, including logo usage, typography, and color palette.
Three-Color Scheme: Selection and specification of a three-color scheme that conveys the desired brand personality and resonates with the target audience.
Modern Forms: Design of modern forms and templates for various marketing materials, ensuring consistency and professionalism across all touchpoints.
Style Guide: Provision of a style guide to ensure uniformity and consistency in branding across all platforms and communication channels.
Brand Messaging: Crafting of clear and compelling brand messaging that resonates with the target audience and effectively communicates the agency's value proposition.
Brand Strategy Consultation: Consultation sessions to define the brand's positioning, values, and unique selling points, guiding the development of the brand identity.
Presentation Materials: Creation of visually appealing presentation materials to showcase the brand identity and communicate its key attributes to stakeholders.
Revisions and Feedback: Incorporation of client feedback and revisions throughout the design process to ensure the final deliverables meet their expectations and objectives.
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Posted May 7, 2024

Transforming an insurance agency with a simple, approachable brand identity—three colors, modern forms—for lasting impact.

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Brand Designer

Brand Strategist

Digital Marketer

Canva

Instagram

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