I created and designed a user interface (UI)-focused prototype for Recurate's sales demonstration brand called Kindred. During the initial phase of the project, we identified a visual style that would resonate with Recurate's high-end enterprise apparel brand partners.

The UI design effectively communicates circularity and sophistication. I developed a prototype that encompasses seven different user flows, addressing key touchpoints in the buyer, reseller, resale buyer, and admin user journeys. I then trained the Kindred sales team on how to effectively present the prototype during lead pitch meetings, and they quickly mastered this task!

Recurate now utilizes this sales demonstration regularly to showcase their innovative enterprise eCommerce resale solution to potential new partners.