DUZ | Coffee Brand Identity Design - KSA DUZ is a premium Sa...
Kentorian Dowell
DUZ | Coffee Brand Identity Design - KSA
DUZ is a premium Saudi Arabian coffee brand inspired by the idea of a “dose” — symbolizing daily energy, focus, and connection. The creative solution was to build the full branding identity around typography and Arabic calligraphy, blending modern minimalism with Saudi heritage.
A unique character design direction was introduced to add personality and storytelling, making DUZ stand out as more than coffee: a lifestyle brand rooted in culture and authenticity.
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Posted Jan 19, 2026
DUZ | Coffee Brand Identity Design - KSA DUZ is a premium Saudi Arabian coffee brand inspired by the idea of a “dose” — symbolizing daily energy, focus, and ...
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