Shafl | Brand Identity

Agustina

Agustina Ruiz

Shafl is the first Shuffleboard table in Argentina. Inspired by New York culture, it aims to create a playful identity with a retro language and recognizable elements.
Development of visual identity → Logo, visual codes, typography and palette, graphic elements, communication pieces, merchandising.
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Posted Aug 1, 2023

Shafl is the first Shuffleboard table in Argentina. Inspired by New York culture, it aims to create a playful identity with a retro language and recognizable el