Brand Development for Maru Swimwear
Koko Design
About Maru
Maru is a premium swimwear label blending comfort, 'looking good', and vibrant details for everyday summer.
Brand Goals
Prioritize Comfort – Design swimwear that feels natural, soft, and effortless for all-day wear.
Make Looking Good Easy – Create flattering silhouettes that boost confidence without compromising on practicality.
Celebrate Everyday Summer – Inspire people to enjoy summer vibes anytime, anywhere — not just on vacation.
Bring Vibrancy to Life – Use bold colors, playful details, and unique designs to stand out and spark joy.
Build a Lifestyle Brand – Grow Maru into more than just swimwear — a community and mindset that embraces freedom, fun, and self-expression.
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Posted Sep 24, 2025
Maru is a premium swimwear label blending comfort, style, and vibrant details — made to bring the feeling of summer to every day.
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Timeline
Sep 17, 2025 - Sep 23, 2025
Clients
Maru
