This was an academic project, where the goal was to create an entire campaign for Grupo Boticário, for the company to position itself as the ideal company to work for and for people to progress in their careers. As a group, we planned the whole campaign and then proceeded to create the visual pieces, relying on color, circles with gradient and lines. I also created pieces for O Boticário’s social media (a brand owned by Grupo Boticário) and that acted as a support for the campaign.