Segment Visual Tagger | No-code analytics tool by William GrossetSegment Visual Tagger | No-code analytics tool by William Grosset

Segment Visual Tagger | No-code analytics tool

William Grosset

William Grosset

Visual Tagger is a tool that enables you to collect data about what your customers are doing on your website without having to write any code. Specifically, it helps you implement track and identify events by pointing and clicking on parts of your website.
My impact:
• Led development of Visual Tagger, a no-code analytics product enabling non-technical teams to track user behavior on their website, increasing product activation by 67% • Worked directly with 30+ customers through discovery calls and enterprise demos, influencing product decisions and improving adoption • Implemented regression detection for Visual Tagger tracking plans, reducing analytics-related support tickets by 33%
Technologies: TypeScript, React, Node.js, GraphQL, Postgres, S3, Docker
View all team references at https://williamgrosset.com/references
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Posted Jan 12, 2026

Led development of Visual Tagger, a no-code analytics product enabling non-technical teams to track user behavior on their website.