Client: MagnatesMedia Role: Motion Graphic Designer Format: YouTube Business Documentary Style: Motion Graphic Animation Script: Provided by Client (MagnatesMedia)

This project is a motion graphic-based business documentary produced for MagnatesMedia’s YouTube channel, focusing on the story and strategy behind RYANAIR, one of Europe’s largest low-cost airlines. The goal was to bring a complex business narrative to life through compelling visuals that inform and engage the audience.

The entire video was developed in a motion graphic style, following a narrative-driven structure based on the script provided. Every scene was designed to visualize spoken narration, turning abstract business concepts, data, and corporate history into digestible and visually appealing content.

The design elements were crafted to reflect the tone of the documentary—clean, modern, and informative—while maintaining consistency with the MagnatesMedia visual identity.

Translating the provided script into visual storytelling

Designing custom motion graphic scenes and sequences

Enhancing viewer engagement with smooth transitions, animated charts, and character-driven scenes

Ensuring brand and tonal consistency across the video

The result was a high-quality documentary-style video that delivered a professional and informative narrative about Ryanair’s business strategy. It contributed to MagnatesMedia’s growing reputation for producing visually-driven educational content on YouTube.

To ensure high-quality visuals and an efficient workflow, this project was executed using a combination of tools from the Adobe Creative Cloud suite:

Adobe After Effects Used as the primary tool for creating all motion graphic animations. After Effects provided the flexibility and control needed to craft smooth transitions, dynamic compositions, and complex animations aligned with the storytelling goals of the documentary.

Adobe Photoshop Utilized for editing and optimizing photographic elements and image-based assets. Photoshop enabled adjustments such as retouching, background removal, and color correction to ensure visual consistency throughout the video.

Adobe Illustrator Employed for editing and refining vector-based assets, including icons, illustrations, and graphic elements. Illustrator ensured that all vector visuals remained crisp, scalable, and ready for seamless integration into the animation workflow.

By combining these tools, I was able to deliver a polished and cohesive visual experience that aligned with MagnatesMedia’s professional standards.