Roberto Espirito Santo
The Expert Press
Expert Press is recognized as the emerging force for business experts to increase their visibility and distinguish themselves through national news and trade publication contributions.
For the last decade, they have been helping businesses and their executives distinguish themselves in a busy content marketplace through the creation of sought-after expert news analysis and commentary.
The Problem
The previous website failed to effectively showcase their services and provided a poor user experience. This predicament not only hindered their ability to attract qualified leads but also impeded their efforts to build a strong brand presence in the market. The Expert Press was in dire need of a comprehensive solution to revamp their online presence and address these critical issues head-on.
The Solution
To address the challenges faced by The Expert Press, we devised a multifaceted solution that began with a new website strategy. We completely overhauled their website, adopting a user-centric approach, and redesigned it from the ground up. Leveraging the power of Webflow, we meticulously crafted a modern and engaging website that not only showcased their services effectively but also provided a seamless and enhanced user experience. The result was a brand-new website that not only resolved the previous issues but also positioned The Expert Press to attract qualified leads and bolster brand awareness, setting them on a path to thrive in the competitive world of news publishing.