This project is a series of 3 event posters for Emergency Room, an underground dance music brand based in the UK.

The concept started as an abstract 3D environment, whereby we developed the idea by adding a sticker which would house all the event information. Subsequently, the black and white sticker has become the fulcrum to Emergency Room's branding, providing a simple, memorable and iterable identity for future projects.

This poster is one of my favourites and the first project I completed using Cinema4D. Let's just call it beginners luck...

This project was a deep dive into 'deformers' and I found you can make some really cool shapes relatively easily, the tricky bit was getting the colours right. With a little collaboration with the client, we were extremely happy with the results!

I love this second poster, however over the years, I'm a little disappointed with the shape of the sticker. For me it just doesn't look natural enough as it bends around the abstract shapes. That being said, I really like the abstract environment, it's a little difficult to see in this mockup, but the materials were interesting and pleasantly detailed.

This final poster is another one of my all-time favourites. The blend of textures and colours work harmoniously to create a visually appealing composition of abstract madness with the contrasting minimalist sticker taking centre-stage, making for a delicate combination. It's one I'm really proud of, and even today, 2 years later I don't think there is anything I would change.