A digital product that makes it easy for home seekers to get quick access to genuine real estate agents and for real estate agents to get a bigger pool of clients, not limited to their immediate client list.

Finding a place to call home is very common for people. They need a means to find the home of their dreams without worrying about how they would get real estate agents or how genuine the agents are. Agents also seek how they can share properties they have with potential clients.

Maslow’s hierarchy of needs is a motivational theory in psychology comprising a five-tier model of human needs. At the foundation of this need pyramid are the BASIC needs, food, shelter, security, etc. Humans have needed shelter(a home) since the beginning. This product uses tech to make finding a home easier.

Looking for a place to live has become an important part of every adult’s life. Something this important requires a level of trust for the home seeker to know they are getting a genuine home agent offering them a legitimate service.

Agents need a bigger pool of clients, not limited to their own direct or indirect contacts. A product that offers the option for clients outside their sphere to reach them.

This product creates a business opportunity in an area that isn’t quite tech-focused (real estate). The revenue idea here is simple, the product offers a platform to real estate agents to reach a bigger client pool, and they pay an annual or monthly subscription fee. Also, real estate companies/agents can place Ads on the various product touchpoints.