Studio 74 Shopify Optimisation: Elevating Art eCommerce

David Grant

At Devignify Studio, we had the incredible opportunity to collaborate with Studio 74 Contemporary Art, a leading platform for art collectors and enthusiasts. Their objective was to elevate their Shopify store, enhancing the artist showcase experience, streamlining pricing management, and crafting a more engaging journey for art collectors—all while maintaining the elegance and professionalism of the art world. As the project lead, we worked closely with Studio 74 to deliver a solution that matched the refined nature of their premium art collection.
Here’s what we brought to the table:
🌟 Custom Artist Metaobject: We developed a dynamic Shopify Metaobject to seamlessly integrate artist-specific information into collections, ensuring easy updates and streamlined management.
⚙️ Enhanced Collection Experience: Restructured the collection page layout, adding interactive carousels, brochure downloads, filters, and modals to boost engagement and create a visually appealing user journey.
💸 Custom Pricing Control: Designed a unique ‘Hide Price’ option for non-Limited Edition artworks and added a ‘Price on Application’ (POA) label for original pieces, aligning with the art world’s pricing structure.
🛠️ Engagement-Boosting Features: Integrated a ‘Start the Conversation’ CTA that opens a contact form modal for customer inquiries, along with a YouTube video integration for improved performance and media display.
📚 Client Training & Support: We provided comprehensive training sessions and ongoing support, ensuring the client was equipped with the knowledge and tools to manage their store efficiently on Shopify.
Experience it here: https://studio74contemporaryart.com/
Studio 74’s transformation highlights how we blend artistic elegance with advanced eCommerce functionality. The result: a more engaging user experience, better customer interaction, and higher engagement metrics. The custom features we implemented not only enhanced the brand’s online presence but also drove increased customer inquiries and conversions.
At Devignify Studio, we love transforming visionary ideas into fully functional, bespoke digital platforms. Ready to elevate your online presence and business growth? Let us help you bring your vision to life. 🚀
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Posted Mar 3, 2025

We enhanced Studio 74’s Shopify store, improving artist showcases, streamlining pricing, and creating an engaging, premium experience for art collectors.

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