This is a signature content series I launched for a sales SaaS brand named RogerRoger. The goal of Letters from RogerRoger is to build trust with their persona, guide them toward problem awareness, and position RogerRoger as an authority in the sales landscape.
As a result of deep research and exclusive topic selection, from writing to proofreading, it was well received by their audience.
Speaking of data, this content series has the highest average on-page time and engagement on their website.