AML KYC SaaS Platform | Finologee
Carlo Ciccarelli
The client
Finologee is a fast-growing digital platform operator of robust, ready-made, and compliant systems and APIs for open finance, digital onboarding, KYC lifecycle management, professional payment
s as well as telecom routing and micropayments.
Finologee draws on this deep experience in building digital platforms and ecosystems from scratch.
The company is also regulated with an IT Provider and financial data communications license by the Luxembourg Minister of Finance and is also ISO/IEC 27001 certified.
The goal:
The goal was to create from scratch a new KYC manager tool on the Luxembourg market to allow B2B clients, for example, banks or financial institutions, to perform requests to their clients about KYC data.
On the other hand, the final clients should have a clean and easy system to perform the requested action, mainly uploading new and updated documents or updating static data.
Challenges:
• Limited time: 3 months project
• No access to final users
• I was the only UX and UI designer working for the client
Process:
Since the company has been in the market for more than a decade, producing top-notch products "made in Luxembourg" and because the target audience knew the company well, it has been easy to get access to clear and insightful data to create personas.
The first part of user research has been to create three samples of Provisional Personas, as shown below.
User flows
Once the sketch and the idea had been approved, the next step was to consolidate and expand the flows in a digital format, to present it to the Finologee managing board to decide on modifications and next steps together.
Below are some examples of the User Flows designed for the key steps that the users should perform on the platform.
