These type of videos are vital for brands because they convey a product's value proposition in a visually engaging way. As the brain processes visuals way faster than text, these videos capture attention, simplify complex concepts, and enhance understanding. Promo videos and explainer videos boost engagement, build trust, and drive conversions — the majority of viewers are more likely to purchase after watching. That's why I create such videos for my clients, like the recent one for "SLAY".

With over 15 million downloads, 2.5 million monthly active users, and 650,000 daily active users, SLAY offers great digital products and apps. SLAY's app, "Pengu: Raise Virtual Pets," offers the ultimate virtual pet experience, capturing the charm of classic virtual pet games. Pengu immerses players in a creative, playful world where they can care for and connect with their virtual companions. This little project did not only perform very good, it also reached over 12k viewers on IG 🐧: