Commercial Photography by Sanghmitra KaithalCommercial Photography by Sanghmitra Kaithal

Commercial Photography

Sanghmitra Kaithal

Sanghmitra Kaithal

This project is a curated collection of product photography created for various brands across different categories, focusing on visual storytelling, material exploration, and brand-specific aesthetics. The objective was not just to photograph products, but to translate each brand’s identity, mood, and value proposition into compelling visual narratives.
BEARDO
This shoot was designed to visually express the feel of the fragrance—bold, intense, and masculine. Through mood lighting, shadows, and textured compositions, the imagery captures the essence of the scent, translating an invisible experience into a strong visual narrative aligned with Beardo’s brand identity.
TANISHQ
This shoot focused on diamond necklace and earring sets highlighting their brilliance elegance and craftsmanship. A dark blue colour palette was chosen to complement the diamonds and enhance their sparkle creating a refined and luxurious visual mood aligned with Tanishq’s brand identity.
PISTA HOUSE
This food photography shoot focused on creating a visual essence of taste and aroma to promote Pista House’s food offerings. Through rich textures warm tones and detailed close ups the imagery aims to evoke flavor and freshness while adding a subtle touch of traditional Indian heritage that reflects the brand’s roots and authenticity.
BREWMN COFFEE CAFE
This shoot was created to promote Brewmn Coffee Cafe by highlighting its food offerings in a fresh and appetizing way. The focus was on making the dishes look inviting and comforting through warm lighting natural compositions and close details that enhance texture and freshness encouraging viewers to experience the café vibe and flavours.
CREDITS Creative Director : Tiya Goyal Art Direction : Sanghmitra Kaithal
Set Designer: Sneh and Kanupriya Joshi Product Stylist: Tanushree Anil Photographer & Editor: Mohit Anand
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Posted Aug 10, 2026

This project is a curated collection of product photography created for various brands across different categories, focusing on visual storytelling, material exploration, and brand-specific aesthetics. The objective was not just to photograph products, but to translate each brand’s identity, mood, and value proposition into compelling visual narratives.