This personal Casio A500 study explores how an iconic product can move between practical storytelling and more expressive visual worlds.
The main sequence places the watch in everyday moments—from an alarm and world-time check to travel and a pool setting—so its features become part of a simple narrative rather than a traditional product demonstration.
I also developed clean studio renders and abstract variations, creating a flexible library of product imagery while keeping the watch’s form, materials, and recognizable character consistent.