Merx Webflow Calulcator

The WhatsApp Impact Calculator (hellomerx.com) is an interactive lead-gen tool for Merx, a WhatsApp CRM/conversational commerce platform. Users enter their current metrics — monthly online sessions, SMS subscribers, email subscribers, social followers, and QR code store walkthroughs — and the tool projects their "WhatsApp Potential": expected new WhatsApp subscribers in year 1, additional annual revenue, and a quarterly growth chart, based on Merx's proven conversion rates from existing customers. Users can also download the results as a PowerPoint or PDF and book a demo, making it a self-serve ROI tool designed to funnel prospects toward a Merx sales demo.

Built on Webflow, with a custom JS calculation engine driving the interactive outputs. Chart.js renders the quarterly growth chart, jsPDF powers the PDF export of results, and PptxGenJS generates the on-the-fly downloadable PowerPoint deck.