The main goal of this project was to create a poster series around the "10 Principles of Good Design" by Dieter Rams. For my proposal, I first chose the two best principles that, in my opinion, better summed up the concept of good design. I was aiming for a refreshing, modern and minimalistic look.

My final three sketches feature a modular design divided into three main blocks to decompose each poster into header, body, and footer, where the second would be the most variable from poster to poster while the header and footer would be maintained as much as possible.