Fractal Rooftop Experience Brand Design
Virginia Guzmán
Fractal was a rooftop experience combining electronic music, signature cuisine, and premium mixology. The aim was to introduce a format to San Salvador that combined music and atmosphere to create a sensory experience.
CLIENT
Vorial Group, Concept Lab (El Salvador)
ROLE
Brand Identity Designer
INDUSTRY
Music & Experience Design
Concept posters
Wristband event
Merch for the event
Thanks:p ♥️
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Posted Jun 22, 2026
Designed brand identity for Fractal, a musical sensory experience in San Salvador.
