Wakajugbe Mobile App Design, Made in Figma

Client: Wakajugbe

Project Duration: 1 months

Role: UX/UI Designer

Tools: Figma

The live site is here and you can check out the app: https://www.wakajugbe.com/

The original Wakajugbe app, despite its potential, faced significant challenges due to a subpar user interface (UI). This outdated and unintuitive design discouraged users from engaging with the platform, leading to low user adoption and retention rates. 

  One of the shareholders expressed deep concern about the app's impact on the company's growth and reputation. The poor UI was perceived as a major barrier to attracting and retaining customers, hindering the app's ability to compete effectively in the competitive car-hailing market.

To kickstart the project, I conducted a competitive analysis of leading car hailing apps. This helped me understand their strengths and weakness and also opportunities to incorporate into Wakajugbe.

Afterwards, I engaged in a collaborative session with Wakajugbe's developer to grasp their USP and product offering. This foundational understanding guided the subsequent design decisions, ensuring alignment.