Sweet Memories is a dreamy photography business, run by a passionate photographer. Her goal is to capture life's happiest moments and the memories we wish would last a lifetime.

We have carefully crafted this branding to communicate the romantic, warm, and loving feelings that are at the centre of the Sweet Memories brand.

The floral element was intended to showcase the simple, elegant, and soft nature of the brand through the use of a Sweet Pea flower. Using an elegant and romantic font for the logo was also intended to evoke similar feelings.

Brand Identity

Social Media Design