Editorial-quality blog writing (that got serious SEO results)
Erin Greenawald
Wrote articles on side hustles, personal branding, work-life balance, and the future of work for the Polywork blog. Although the goal of the content was SEO growth, my writing was always reader-focused, often including expert sources to ensure the content was authoritative and truly valuable. A few highlights include:
Erin's articles, particularly her deep dive on LLCs for side hustles, helped our growing blog rank in the top 10 of search results and has generated thousands of additional pageviews to date. The best part? This is all without SEO guardrails being put around her outputs or following an outdated SEO formula. It's just her strong, authoritative writing that engages readers and encourages amplification to wider audiences.
- Nick Lioudis, Senior Director of Content Marketing at Polywork
