A fashion ecommerce brand needed to turn their email list into a consistent revenue channel. They had subscribers but weren't maximizing the potential of their email marketing.
What I Built
I designed and executed a full email campaign strategy in Klaviyo over 6 months (December 2025 to June 2026), including promotional campaigns, seasonal launches, and targeted sends to segmented audiences.
The Results
$1,466,622.74 in attributed email revenue
56% average open rate (industry average is ~18%)
78% click-through rate
All achieved within a 6-month window
Klaviyo Dashboard Results
My Role
I handled the full email stack: strategy, copywriting, design, segmentation, and performance tracking. Every campaign was built to drive revenue, not just opens.