Framer website build — 2-Day Sprint

I was hired to design and build a website in a couple of days. Client only had a wordmark as their logo; no branding or content for the site. I decided on designing and building in Framer. I managed to deliver the site in 2 days; design, build and launch. Client was very happy with the end result given the time constraint.

I laid out a basic wireframe in Figma to test content placement and layout. I explored a few themes and visual directions. I landed on the open sky with clouds to communicate a sense of calmness, worry-free and openness. Accounting, taxes, money, balance sheets, forms — are cold, stressful and anxiety inducing. Contrasting that baggage with clouds in open skies and light blue color palette I was able to communicate a calming brand and visual language for the website.

Framer was the best tool for the job. Built-in design tools next to publishing capabilities allowed me to quickly design, build and iterate in hours. For the main hero section, I wanted something that would capture attention. I thought about how the stack of forms someone has to complete in a line and sort of imagined each form lifting off the page as the mouse hovers. The effect translated pretty spot-on with Framer's effects features.

Client was happy with the results. A simple, fast website that performs well on desktop and mobile. Content focused and light touches of personality.