RYZE Performance Case Study
Diego Antônio
Created to bypass 'ad blindness' by mimicking organic content, specifically designed for the critical 2-second 'stop-the-scroll' window.
Developed high-intent layouts utilizing split-screen 'Struggle vs. Answer' visual hierarchy to trigger immediate consumer decision-making.
Technical Stack: Implementation of GTM (Google Tag Manager) and Meta Conversions API (CAPI) to ensure 100% data accuracy and bypass iOS14+ tracking limitations.
Creative Assets
Native Ad Concept
Static Performance Ad
Alternative Native Ad
Data-Driven Results
Comprovando eficiência máxima. Custos por visualização/resultado operando consistentemente entre $0.03 e $0.10, superando amplamente o benchmark base de $0.75.
Technical Credentials
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Posted Apr 10, 2026
Performance marketing case study for RYZE, focusing on technical tracking (GTM/CAPI) and high-conversion creative strategy for scaling e-commerce brands.
