Full Marketing & Sales Automation in GoHighLevel

Ángel de Jesús Hernández Infante

180% Lead Surge via GoHighLevel & AI Funnel for Momentum Business Coaching

About the Project: Context

Momentum Business Coaching is a premier coaching and consulting service focused on helping online entrepreneurs and small business owners overcome growth plateaus. While their coaching services were highly effective, their client acquisition process was manual, time-consuming, and lacked a consistent, scalable system. They needed a way to attract and nurture leads efficiently to grow their impact.

Initial State & Goal: What the client wanted to achieve.

Initial State:
Lead generation was sporadic (workshops, manual LinkedIn outreach).
No systematic follow-up with potential clients, leading to lost opportunities.
Prospects were managed in cumbersome spreadsheets.
Significant time was spent on administrative tasks instead of core coaching activities.
Client's Goal:
To implement an automated system that would:
Consistently attract qualified leads.
Nurture prospects effectively to build trust and demonstrate value.
Streamline the process of booking consultation calls.
Increase the overall client conversion rate.
Free up their time to focus on coaching and business development.

My Process: Highlights of a Unique Approach

My approach wasn't just about connecting apps; it was about architecting an intelligent client journey within GoHighLevel, amplified by AI.
Deep Dive Discovery: We started with a thorough understanding of Momentum's ideal client, their unique value proposition, and existing content assets.
Funnel Blueprinting: I mapped out a multi-stage funnel, from initial lead capture with a high-value magnet to automated nurture sequences and seamless call booking.
AI-Infusion Strategy: At key touchpoints, AI (leveraging tools like ChatGPT) was planned for:
Crafting more compelling copy for landing pages and lead magnets.
Personalizing email and SMS messages in nurture sequences.
Potentially assisting with initial lead qualification based on inquiry details.
Iterative Build & Test: The funnel was built within GoHighLevel, with each stage tested rigorously to ensure smooth operation and optimal user experience.

Deliverables: What Was Provided

Fully configured GoHighLevel Account: Including funnels, website/landing pages, CRM setup, and pipeline management.
Custom-built Lead Magnet: An AI-assisted downloadable guide ("The 5-Step Blueprint to Scale Your Online Business").
Automated Email & SMS Nurture Sequences: With personalized content and strategic calls-to-action.
Integrated GoHighLevel Calendar & Booking System.
Sales Pipeline Automation: Triggers and workflows for moving leads through sales stages.
AI Integration Points: Setup for AI-assisted copy and personalization within the GHL workflows.
Training & Handover Session: Ensuring the Momentum team could manage and understand their new system.
Brief Video Tutorials on key GHL functions.
The implementation of the GoHighLevel & AI automation system delivered significant and measurable results for Momentum Business Coaching:
🚀 180% Increase in Qualified Consultation Bookings within the first 60 days.
📈 35% Improvement in Lead-to-Client Conversion Rate due to consistent, value-driven nurturing.
⏱️ 12+ Hours Saved Per Week in manual lead follow-up and administrative tasks.
⚙️ 50% Faster Client Onboarding Process thanks to automated welcome sequences and information collection.
🌟 Enhanced Professional Image and improved prospect experience.
Let's Discuss Your Automation Goals! If you're looking to achieve similar transformative results for your business, I'd love to chat.
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Posted May 21, 2025

Implemented GoHighLevel & AI funnel for Momentum Business Coaching, boosting lead conversion and efficiency.

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