Product: Online agency to book travel combined with education or enlightment course.
What problem it solves: Currently education abroad market is operating through “manual” intermediary agencies. This adds to the costs which students bear to apply.
Therefore, online-agency would provide transparency and cost efficiency for students.
Market readiness: While hotel booking online is usual service. Booking study tours fully(!) online is not yet available for the same people.
Market volume: There are 1.6 million students from abroad annually undertake studies across the EU (in 2016, s.: ec.europa.eu).