OAK+FORT Visual Identity and Marketing Design

OAK+FORT is a contemporary fashion and lifestyle brand based in Canada, known for its minimalist design and timeless approach to modern essentials. This ongoing body of work includes design and production across multiple media from weekly email marketing campaigns and seasonal social media content to print applications such as store signage, hoarding, and window vinyls.

The project scope also covers e-commerce product photography and retouching, ensuring all imagery stays true to the brand’s understated, modern aesthetic. Each piece is carefully crafted to align with brand guidelines and storytelling for new product drops, store events, and campaigns — delivering a cohesive experience across digital and in-store environments.

The works shown were created during my time as a graphic designer at OAK+FORT, where I contributed to maintaining and elevating the brand’s visual identity across all platforms.