Launch Video for CFO.ai

cfo.ai is building Ari, an AI CFO that keeps a founder's financial model alive - plan hiring, review results, and test pricing decisions against your real numbers.

Working directly with founder Siqi Chen, we built the launch film around one idea - "go founder mode on your finances" - and turned financial modeling into a founder superpower: cinematic product storytelling, motion design, and pacing built for how founders actually watch launch content. No dashboard walkthrough, no feature list. Brief to final delivery in 4 days, and it pulled 350K+ views on X.