A social media strategy analysis
Isabelle Dubois
A social media strategy analysis exploring how NYX Professional Makeup can increase cultural relevance and Gen Z audience engagement through influencer marketing, community driven content, and platform native storytelling. The project proposes a NYX x Manon campaign centered around ambassador partnerships, promotional campaigns, sponsored creative events, and socially engaging beauty content designed for TikTok and Instagram audiences.
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Posted May 25, 2026
A social media strategy analysis exploring how NYX Professional Makeup can increase cultural relevance and Gen Z audience engagement through influencer marke...
