ECommerce Website: A User-Centered Shopping Experience

This project was a conceptual eCommerce design aimed at improving the shopping experience across various product categories, including gadgets, furniture, and clothing. Inspired by usability challenges in existing shopping platforms, I designed a clean, intuitive, and efficient interface to help users navigate and purchase products with ease.

Many existing eCommerce platforms struggle with cluttered interfaces, making navigation difficult for users. These issues often include:

Too many banners and pop-ups, distracting users from finding products.

Overloaded navigation menus, forcing users to scan through countless categories.

Inconsistent visual hierarchy, leading to confusion about what’s most important.

User-Centered Thinking: Designed based on common frustrations users face in eCommerce platforms.

Minimalist UI Design: A modern, visually appealing interface with proper spacing and typography.

Prototyping & Interaction Design: Created an efficient user journey for a smooth checkout process.

This design showcases a more structured, accessible, and user-friendly eCommerce platform that enhances product discoverability and streamlines purchasing.