About Me

Hanna Retana

Marketing Strategist
Content Writer
SEO Writer
Google Analytics
Google Docs
Grammarly
I went to Pittsburgh once, and this is the single best photo (and one of the only ones) taken there.
I went to Pittsburgh once, and this is the single best photo (and one of the only ones) taken there.
If you love a good old-fashioned resume, this next link is for you ⤵️

Hi there, I'm Hanna, thanks for stopping by!

I'm a former Sales Director for big corporations turned Marketing Director for startups turned content writer and marketing consultant for boutique companies and startups—yeah, it's been a journey getting here. Still, I wouldn't have it any other way.
I'm excited to share my expertise and create unique, high-converting copy for you and your business. With 5+ years of professional experience in content writing and *all of the above* combined, I know I'm the right person to help you scale your business and crush your sales goals.

What can I do for you?

Content Writing to highlight your business' unique offering. Blogs, white papers, case studies, or featured articles. I'll craft content that your niche audience (and the search engines) will love.
Copywriting that sells. I'll highlight your brand's unique voice and persuade users to sign up, subscribe, and check out their online cart, one hook at a time. I love working on email newsletters, website copy, and social media copy.
Proposal Writing that gets you on the shortlist and beyond! I've prepared business proposals that won $5M in business. Through crystal-clear messaging and deep audience understanding, I'll craft irresistible proposals that will have your leads burning to work with you.
Ghostwriting for *your* voice to shine. Social media posts, blogs, press releases, letters to the editor ... anything you want written up, at a fraction of your time.
Marketing Strategy to take your business where it's never been before. I have a very comprehensive approach to strategy that includes all quantitative (marketing analytics, website performance, email campaign performance, social media analytics, budget allocation, etc.) and qualitative (content creation, social media calendar, editorial calendar, UX, etc.) aspects of your marketing operation and optimizes to give you a well-oiled, sustainable machine.

Is this your niche or industry? Because we'd be perfect for each other!

☾ SaaS businesses
☾ Books/Editorials/Reading and Book Clubs
☾ Queer representation/queer businesses
☾ Pop culture and fandom
☾ Fine art/the arts/ballet/classical music, museums, or galleries.
If you don't tick any of these boxes but are still interested in a high-selling and engaging content strategy for your business—go ahead and reach out anyway! I'd love to learn more about your work and find ways in which I can bring value to your team.

Since you're still here, let's get personal 😏

☾ I have three cats, Anya, Taylor, and Joy (yep, just like the actress). They are respectively a white, a calico, and a black cat. They're all former strays/rescues, and yes, the calico is the craziest one 🐱
☾ I've been writing since I was ten and always knew it was my calling, but I only recently decided to take the plunge and make it my full-time job. I'm terrified and, oddly enough, freer and more excited about work than I've ever been before.
☾ I'm fluent in English, Spanish, Portuguese, and American Sign Language 🤟. That's not a flex, I learned most of these languages unconsciously (sans ASL, I learned that one intentionally because it's freaking cool), and the only reason I know Portuguese is because I lived with two Brazilians in college; it was either that or keep walking into parties I had no idea we were hosting.
☾ I'm in the process of writing my first novel! It's the sapphic, magical realistic little thing I would've eaten up growing up. Stay posted, it may show up on the Times Best Sellers list soon enough.
☾ I run a book review account on Instagram. I also occasionally bellyache about being young and coming of age in there, check it out if you're into any of that - @thisweekintwenty.
All right if you made it this far: you're a legend! I love working with legends, let's get together and work some magic. (I'd be most grateful. As you saw, I have three hungry cats to feed.)
Let's connect on Twitter (or X, if you're fancy).
Let's connect on LinkedIn.
(Hope to) see you soon!
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